Pricing & Fit
I work with established businesses facing a web decision they want to get right
Two kinds of business tend to come to me.
One already has a website that isn't doing enough. The leads have dropped off, the content's not working, the structure's unclear, the real strengths are buried, or the site is out of step with how the business now works.
The other is about to spend on their web presence. Possibly a new site, a rebuild, a brief, a proposal from a supplier, a new online marketing channel, and they want to be sure they're spending on the right thing before they commit.
Both have the same underlying problem: they can see something needs to happen, but not yet what.
Finding out what you actually need
Outline your concerns, and I'll take a brief look and reply personally. If it doesn't look like I can help, I'll say so. That part costs nothing.
If you have a site with an existing problem that you can't identify
Tell me your symptoms. If I think I can help with your problem, the first paid step is a fixed-cost website review at £950. You'll receive my findings in a focused document with a clear view of what's wrong and how it can be addressed. There's also the option of a one-hour call to talk it through.
To be clear, I'm not pitching to do the work itself.
Whatever you decide afterwards is up to you. You might act on it with me, take it to someone else, or do nothing at all. The value is the clarity, not what you spend next.
If you're about to spend and want to be sure first
This is for the web or marketing questions that don't need a full review. Most of this work starts because something feels wrong, and the answer isn't yet obvious.
Maybe you've written a brief or had a proposal back that doesn't feel right. Maybe you're considering a new site but aren't sure which direction to take, or how it fits with the rest of your marketing. Or it's something smaller — whether Instagram's worth the bother, or an email campaign is a good call. I can help with any of these.
If being close to the project is clouding the decision, a detached opinion often brings it back into focus. That's where I come in.
Pricing here is harder to fix in advance — there are too many variables, and it depends on what I'm looking at. Once I know what's involved, I'll set out the deliverables and give you an estimate. If you're happy with it, you decide whether to go ahead.
When to look elsewhere
This isn't the place to find low-budget or small problem fixes.
This is the place to find effective solutions to serious problems.
It works best with a decision-maker who wants straight advice, is prepared to think about what their website needs to do, and accepts that useful work takes some investment and some involvement.
What happens next
Briefly describe what you have and what your concerns are.
I'll reply personally.